Backbase, the engagement banking platform, is joining forces with Feedzai, the global leader in AI-native fraud prevention solutions, aiming to empower banks to tackle the growing challenge of digital fraud while maintaining seamless customer experiences.
Through the collaboration, Feedzai will integrate its digital trust solutions with the Backbase engagement banking platform, enabling it to help financial institutions capabilities to protect, build trust, and improve their customers’ digital banking experiences.
“As the financial services industry evolves, security can no longer be an afterthought — it must be woven into the very fabric of the customer experience,” explained Nuno Sebastiao, co-founder and CEO at Feedzai. “By partnering with Backbase, we’re empowering financial institutions to deliver a unified, seamless journey that not only protects customers from fraud, but also ensures they feel valued, understood, and safe.”
The partnership aims to deliver immediate value to banks by offering them proactive fraud prevention with real-time AI-powered behavioural analysis across all digital channels, as well as out-of-the-box integration with the complete Backbase engagement banking platform and suite of products, giving instant access to the Feedzai capabilities.
By leveraging an AI-powered risk assessment that minimises false positives, Feedzai says banks will also benefit from reduced operational costs.
“By combining Backbase’s engagement banking expertise with Feedzai’s advanced security capabilities, we’re giving financial institutions the complete package – superior customer experience and intelligent fraud prevention in one integrated platform,” said Jouk Pleiter, CEO and founder at Backbase. “Together, we’re setting a new standard for how banks can build trusted digital relationships with their customers.”
Feedzai’s digital trust platform – which analyses user behaviour, device health, and potential threats in real-time – is paired with Backbase’s engagement banking platform to create a powerhouse solution for financial institutions. While Backbase orchestrates customer interactions that drive growth, Feedzai’s security works in the background, ensuring every digital interaction is protected without compromising the experience.
