To develop payment acceptance capabilities for businesses across a range of sectors, Cashflows, the business payment platform, has partnered with Blink Payment, the payment solutions provider, for taking and reconciling payments.
The partnership positions Cashflows as a Blink Payment key acquiring partner, enabling Blink Payment to leverage Cashflows’ robust and responsive acquiring infrastructure. In return, enhancing Blink Payment’s powerful front-end payments platform, renowned for its intuitive payment links, seamless API connectivity, and integrations with widely-used accounting software such as Xero and QuickBooks.
“Blink Payment has shown a deep understanding of the payments landscape and a clear commitment to delivering high-quality, flexible payment experiences to merchants,” said Paul Clarke, chief product and innovation officer at Cashflows. “This partnership allows us to support Blink Payment’s ambition to scale quickly and securely, while helping merchants across key sectors go live faster and accept a broader range of payments.”
Start transacting quickly
A key objective of the partnership is to significantly reduce the time it takes for merchants to start transacting, helping Blink Payment expand its payment acceptance capabilities and accelerate speed to market. Through Cashflows’ modern and flexible infrastructure, Blink Payment aims to streamline onboarding processes and offer faster, more comprehensive access to a range of payment methods for its customers.
The joint offering supports card payments, direct debits, open banking, and digital wallets such as Apple Pay and Google Pay, providing merchants with versatile, reliable solutions that help them get paid faster and more efficiently.
This is particularly valuable for Blink Payment’s core sectors, which include:
- B2B services
- Insurance
- Financial services
- Legal services
- Property management
- Veterinary and healthcare providers
- Car dealerships
- Solicitors
- Funeral directors
- Builder & Timber merchants
- Windows & Doors
- Waste Management & Skip Hire
Widening payment acceptance
“We selected Cashflows because of their technology-first mindset, responsiveness, and strong reputation for collaboration,” said Ari Eder, strategic growth director at Blink Payment. “Our priority is to widen payment acceptance and reduce the time it takes to get customers live. With Cashflows, we’re achieving both while also opening up future opportunities to jointly explore new verticals.”
The partnership is already in place with external launch activities now ramping up to a strategic future built on collaborative opportunities. Both companies are committed to delivering a frictionless onboarding experience, enabling merchants to go live faster and start accepting payments with minimal friction.
“This partnership is about delivering more than just functional integrations; it’s about providing smarter, scalable payment experiences to our customers,” added Ben Cohen, CEO, Blink Payment. “We’re proud to be working with a like-minded partner in Cashflows as we continue to build momentum in our strategic verticals.”