Ecommpay, the inclusive global payments platform, is doubling down on its commitment to climate action in a new partnership with sustainability-focused tech business, ekko.
By integrating ekko features into the Ecommpay Hosted Payment Page, the entities hope to empower customers to turn everyday payments into measurable environmental impact. The new partnership comes as new research reveals that over 70 per cent of consumers are more likely to shop with a retailer demonstrating sustainability efforts.
The Ecommpay research conducted by IMRG revealed that more than half (59.5 per cent) of consumers always, often or sometimes actively choose to shop with retailers that are environmentally friendly. A further 15.8 per cent would choose a retailer supporting environmental charities.
ekko works with a range of organisations across key environmental issues including the oceans, nature, wildlife, birdlife and climate. Its tools, which can be accessed post-purchase, show customers the impact of their transaction in real time with the facility to offset it, with the opportunity to contribute to high-integrity environmental projects.
“There is a clear shift in consumer attitudes to sustainability to which e-commerce businesses and fintechs want to respond,” explained Miranda McLean, chief marketing officer at Ecommpay. “Shoppers want the brands they buy from to act responsibly. However, most merchants lack the tools to integrate climate action without adding complexity or friction.
“By embedding ekko into our Hosted Payment Page, we are giving merchants the ability to offer a post-purchase sustainability feature that customers can access without the need for clicks or redirects. Supporting a wide range of climate initiatives, we believe this is a major step in scaling accessible, impactful climate action through e-commerce. A small action by consumers can have a big ripple effect for the environment.”
Meeting customer sustainability expectations
“Our mission is to make climate action part of the everyday, and payments are one of the most powerful moments to do that,” added Oli Cook, CEO and co-founder of ekko. “This partnership with Ecommpay brings sustainability to the checkout in a way that’s intuitive, measurable, and scalable. It’s a huge step forward for the future of responsible commerce.”
The Ecommpay Hosted Payment Page enables merchants to increase conversions through a seamless shopping experience, with dynamic display of payment methods, depending on user preferences and geography. The intuitive payment page also dynamically modifies the selection of payment options displayed based on transaction history, location, risk factors, and more.
The offering also includes the unique Payouts via Hosted Payment Page solution, delivering an efficient way to process payouts to payment cards as well as deposits made to Apple Pay and Google Pay.
The addition of ekko to Ecommpay’s Hosted Payment Page provides another important function for building customer loyalty and satisfaction, delivering climate impact at the point where brand trust is strongest: after a successful purchase.
“At Ecommpay, we’re focused on helping our merchants grow while adapting to what matters most to their customers,” concluded McLean. “This integration with ekko empowers businesses to meet rising sustainability expectations in a way that’s seamless and impactful, without compromising on speed, security, or user experience.”